by Laura Creekmore | Mar 10, 2010 | Personal
I’ve been to South by Southwest Interactive more than any other work-related conference. In fact, in the past few years, I’ve only missed it because of the arrival of my two youngest children just before and just after the dates of the conference. Someone...
by Laura Creekmore | Nov 6, 2009 | Strategy
I’ve always been a reluctant member of the GTD cult — getting things done. Long a crusade by consultants and coaches, GTD got tagged and elevated by the Internet era. David Allen turned the whole thing into a business and even appears to have trademarked...
by Laura Creekmore | Oct 5, 2009 | Blogging
Today, the Federal Trade Commission issued new guidance about product reviews on blogs and on testimonials in advertising. The rules are scheduled to go into effect Dec. 1, 2009, and they have disaster written all over them. I’m going to be writing here as if I...
by Laura Creekmore | Oct 5, 2009 | Blogging
The Federal Trade Commission today announced that it’s issued revised guidance on a couple of issues critical to the online world: Product reviews/endorsements by bloggers Testimonials in advertising/Celebrity endorsements These issues are tightly related in...
by Laura Creekmore | Oct 1, 2009 | Blogging
I was talking with a client today about using blogs and other social media functionality. We quickly ran into a distinction in our conversation — though we might talk about using a blog [or a community, or whatever] in conversing with customers, and we might use...
