For better health and education in 2011

As we look toward another year, we at Creekmore Consulting have been reflecting on our good fortune in 2010. We decided to make year-end donations to two charities whose causes we support: literacy and health.

Years ago, when I was in college, I was a volunteer for Reading Is Fundamental. The nonprofit gives books to millions of schoolchildren every year. As a RIF volunteer, I got to go read to a couple of elementary classrooms every month, and take the children free books to boot. I felt just a little like Santa Claus, or at least like a favorite aunt. It’s one of my fondest volunteering memories, despite the many more since that time. This year, we thought about our role in content strategy. Basic literacy is an essential building block for success in this world, and we want to support that effort. So we made a donation to RIF this year.

We happen to work with several clients in the health care field, so we’re interested in the cutting edge of health care work. Two of the three of us live in Nashville, and we’re impressed with the ongoing work of the Vanderbilt Children’s Hospital, so we’ve also decided to support their work this year.

Best wishes to you for health, happiness and good reading in 2011!