by Laura Creekmore | Jul 13, 2010 | Content management, Writing
The Yahoo! Style Guide [print version, also available as the online Yahoo! Style Guide here] arrived at my house while we were on a 7-state Western odyssey last week. So I have just begun to dive into this new entry into the “how to write” contest, but I...
by Laura Creekmore | Jun 27, 2010 | Legal/Regs
Creative Commons has been around for several years, but my conversation about copyright law with Summer Huggins last week made me think it’s time for a reminder about this great service. I grew up on The Cluetrain Manifesto. I can even still make a great...
by Laura Creekmore | Jun 25, 2010 | Customer service
I’ve been light around here this week, primarily because my dad had to have his prostate removed yesterday. The surgery went well, and the surgeon expects my dad to get a cancer-free report from the lab results next week — here’s hoping! At Creekmore...
by Laura Creekmore | Jun 21, 2010 | Personal
I joined the board of the local chapter of the American Marketing Association last year, and I’m about to start my term as the chair of the Shared Interest Group [SIG] program for NAMA. We’re working on nonprofit, health care and digital media SIGs for the...
by Laura Creekmore | Jun 18, 2010 | Content strategy, Writing
It’s a common refrain, professed by organizations large and small to their content strategists [or perhaps explaining how everything is under control]: Oh, we’ve got lots of content. We just don’t have it on the website. We just need to put it up...
