by Laura Creekmore | Jun 10, 2010 | Content strategy
At the wonderful Web Content 2010 conference this week, I heard a couple of interesting discussions about qualitative vs. quantitative content audits. Audits and inventories [here’s a nice discussion of the difference between audit and inventory] are the retail...
by Laura Creekmore | May 18, 2010 | Content management
Regardless, it’s not good. Don’t feel bad; you’re not the only organization out there with a less-than-complete handle on your content. For organizations that have embraced the web for years, it may even be a bigger problem than for newbies. Because...
