by Laura Creekmore | Feb 11, 2012 | Conferences/Events, Information management, Search
Next up, a talk from Shari Thurow on search engines and IA. Thurow is starting with the basics of SEO. If you don’t do these 4 basic building blocks, you can forget it. Doing them makes your content easy to find — both on Google and your internal site...
by Laura Creekmore | Mar 18, 2011 | Search, SEO
Read a great post this morning from InfoCommerce, a consulting group that focuses on business information content and database publishing. Here’s a snippet, but I think you should head over to their blog for the whole post on Google’s recent...
by Laura Creekmore | Mar 13, 2011 | Information management, Search
Hunter Walk. Leads product team at YouTube. Tom Conrad. Product engineering at Pandora. Garrett Camp. Cofounder of Stumble Upon. Lior Ron from Google’s Hotpot project. Works on local recommendation engine. Liz Gannes, journalist, moderating. Conrad: Pandora has...
by Laura Creekmore | Jan 17, 2011 | Content strategy, Search, SEO
I’ve been working on content strategy and management for a good long time, so I’ve had my rounds with disreputable SEO practitioners. In the early 2000s, there were a LOT of snake oil salesmen out there. I could tell you some crazy stories, but we all love...