by Laura Creekmore | Mar 27, 2011 | Programming
A week ago, I started a computer class to learn Ruby on Rails to build web applications. I’m not currently planning any kind of startup, or even to become a programmer. I did think it would be really helpful to learn programming from the ground up, to learn the...
by Laura Creekmore | Mar 25, 2011 | Content strategy, Marketing, Social media
Great post this week from well known author Mitch Joel, president of Twist Image in Toronto. He starts from the question of whether it’s better to have a great book or a great existing audience when you publish. But he morphs quickly into asking the same...
by Laura Creekmore | Mar 24, 2011 | Writing
Ah, the Associated Press. Bless their hearts. Long the whipping boy of web business types [and deservedly so, for a years-long series of tone-deaf and business-stupid moves online], the AP has nonetheless retained its position as the stylebook of business and media....
by Laura Creekmore | Mar 23, 2011 | Information management, Marketing
Great post from Paul Merrill on QR codes: It’s as if each company said, “We need to get something out there with a QR code on it – and it doesn’t matter what it says or links to. Just get it out now, now. We only have two weeks till the event kicks off!” Fail. —...
by Laura Creekmore | Mar 18, 2011 | Search, SEO
Read a great post this morning from InfoCommerce, a consulting group that focuses on business information content and database publishing. Here’s a snippet, but I think you should head over to their blog for the whole post on Google’s recent...