by Laura Creekmore | May 25, 2010 | Content management
Content strategy is still emerging as a discipline, but I know a lot of people working on it here in the Nashville area. Several other cities have created successful content strategy meetups, and I’d love to help create one here in Nashville. For some ideas...
by Laura Creekmore | May 24, 2010 | Strategy
Perhaps digital media isn’t the only industry that suffers from the intense naval-gazing we see around us. And I really didn’t mean to sound so disparaging right here on the front end. But sometimes it just drives me crazy to read all the inside baseball...
by Laura Creekmore | May 18, 2010 | Content management
Regardless, it’s not good. Don’t feel bad; you’re not the only organization out there with a less-than-complete handle on your content. For organizations that have embraced the web for years, it may even be a bigger problem than for newbies. Because...
by Laura Creekmore | May 12, 2010 | Community
I was talking with someone yesterday about online community management. I am still grateful to discover that I’m talking with someone who presumes that online communities require management. I told her that I think of online community management as juggling. You...
by Laura Creekmore | Apr 30, 2010 | Content management
I’m not above taking a free handout — and so when Kristina Halvorson helpfully posted some questions she’d been asked at a recent forum and asked those of us in the content strategy community to tackle one, I viewed it as a great gift. [Thanks,...
