by Laura Creekmore | Feb 11, 2012 | Conferences/Events
Today I’m blogging at World IA Day in Ann Arbor, MI. Part of a worldwide day to celebrate and learn about the discipline of information architecture, the Michigan event is kicking off shortly on the University of Michigan campus. I’m on the board of the...
by Laura Creekmore | Feb 6, 2012 | Conferences/Events, Content strategy, Speaking
I have to confess that though I’ve been a member [even a board member!] of the Nashville chapter of the American Marketing Association for several years with the Entre Institute, I’ve never before made it to Influencive reviews. But I have heard tell. And...
by Laura Creekmore | Dec 29, 2011 | Content strategy
I’ve been mulling this idea for a long time. Seth Godin’s post this week on the economic and creative implications of the long tail got me thinking about it again. [Here’s the link to Chris Anderson’s original long tail post if you need a long...
by Laura Creekmore | Nov 28, 2011 | Content management, Content strategy, Strategy
We work with both large and small organizations, but many of them are struggling with finding a “home” for content strategy and management. Non-media organizations have not traditionally considered themselves to be publishers, and that’s part of the...
by Laura Creekmore | Nov 10, 2011 | Conferences/Events, Speaking
If you’re able to be in Raleigh, NC, on Nov. 19, I hope you’ll join me at IndieConf – a conference for people who are stepping out on their own as web professionals. It’s a great place to tap into the wisdom of other entrepreneurs, and find the...
