Creative Commons licensing makes sharing simple

Creative Commons has been around for several years, but my conversation about copyright law with Summer Huggins last week made me think it's time for a reminder about this great service. I grew up on The Cluetrain Manifesto. I can even still make a great argument for...

The intensely personal customer experience

I've been light around here this week, primarily because my dad had to have his prostate removed yesterday. The surgery went well, and the surgeon expects my dad to get a cancer-free report from the lab results next week -- here's hoping! At Creekmore Consulting, we...

Kicking off the NAMA board year

I joined the board of the local chapter of the American Marketing Association last year, and I'm about to start my term as the chair of the Shared Interest Group [SIG] program for NAMA. We're working on nonprofit, health care and digital media SIGs for the 10-11 year,...

College for content strategists

I had to laugh when reading DJ Francis' post listing blog ideas for content strategists. Right about halfway through was the question I get more and more often: How did your college degree prepare you for your content strategy job, especially since it’s highly likely...

The right way to do a content audit

At the wonderful Web Content 2010 conference this week, I heard a couple of interesting discussions about qualitative vs. quantitative content audits. Audits and inventories [here's a nice discussion of the difference between audit and inventory] are the retail...

I blog about politics, content strategy, information architecture, copyright law, grammar and other stuff that strikes my fancy.