Got into an interesting back-channel discussion today in the South by Southwest session called "Beyond Algorithms: Search and the Semantic Web." I did write another post on the panel, so I won't go into the details here, except to say that I found the backchannel more...
Beyond Algorithms: Search and the Semantic Web
by Laura Creekmore | Mar 14, 2010 | Information management, SEO
Wow. There are a lot of speakers here, and they aren't all listed in the program....and there's no way I'll get them all straight. I'll see what I can do. Gil Elbaz, founder/CEO of Factual. They simplify access to clean, reliable data for publishers. Structure and...
The Right Way to Wireframe, Part 1
by Laura Creekmore | Mar 13, 2010 | Information management, Strategy
Now getting ready for a workshop session on wireframing, from a couple of guys I follow on Twitter: @zakiwarfel and @russu. Love this. Starting off with the point that in UX design, we never actually see the work. What's better, wireframing or prototyping? This is a...
The Era of Crowdsourcing: Guiding Principles
by Laura Creekmore | Mar 13, 2010 | Community, Social media
OK, I'm trying out a new theory this morning. I am sitting waaaay up front. I'm typically your cynical, back-of-the-class type. I'm in a conversation between Scott Belsky, founder of the Behance creative network, and Jeffrey Kalmikoff of Digg. None of the below are...
Brian Solis
by Laura Creekmore | Mar 12, 2010 | Social media
OK, first session....I'm here at the Hilton listening to Brian Solis. He's talking about brand. For the record, brand is one of those words I hate. Its overuse has killed what used to be a useful word IMHO. His premise is that social media is changing the way we...
Why I still go to SXSW
by Laura Creekmore | Mar 10, 2010 | Personal
I've been to South by Southwest Interactive more than any other work-related conference. In fact, in the past few years, I've only missed it because of the arrival of my two youngest children just before and just after the dates of the conference. Someone asked me the...
All this GTD gets in the way of doing good things
by Laura Creekmore | Nov 6, 2009 | Strategy
I've always been a reluctant member of the GTD cult -- getting things done. Long a crusade by consultants and coaches, GTD got tagged and elevated by the Internet era. David Allen turned the whole thing into a business and even appears to have trademarked the...
Why the FTC's guidance about blogging product reviews is wrong
by Laura Creekmore | Oct 5, 2009 | Blogging
Today, the Federal Trade Commission issued new guidance about product reviews on blogs and on testimonials in advertising. The rules are scheduled to go into effect Dec. 1, 2009, and they have disaster written all over them. I'm going to be writing here as if I...
Critical guidance issued by the FTC
by Laura Creekmore | Oct 5, 2009 | Blogging
The Federal Trade Commission today announced that it's issued revised guidance on a couple of issues critical to the online world: Product reviews/endorsements by bloggers Testimonials in advertising/Celebrity endorsements These issues are tightly related in some...
Blogging: Technology or communication?
by Laura Creekmore | Oct 1, 2009 | Blogging
I was talking with a client today about using blogs and other social media functionality. We quickly ran into a distinction in our conversation -- though we might talk about using a blog [or a community, or whatever] in conversing with customers, and we might use the...
I blog about politics, content strategy, information architecture, copyright law, grammar and other stuff that strikes my fancy.
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