I’m at Confab this week

There have been a number of web content conferences over the years, but it’s safe to say that Confab, in its first year, is going to be home to content strategists for years to come. I’ve met so many “people like me” already, and the universal acclaim seems to be that we are all delighted to have an excuse to get together with other content strategists, to commiserate, to share ideas, and to figure out better ways to create and manage content to improve the user experience on the web, mobile and everywhere else.

Sessions I’m planning to attend today:

Curation: Beyond the Buzzword by Steve Rosenbaum
How do we manage the firehose of information? What should humans do, and what should machines do? Great questions here….

How to Create a Data-Driven Content Strategy by Elizabeth McGuane and Randall Snare
How do we manage analytics and data to improve content?

Testing Content by Angela Colter
Colter had a really popular article on testing content on A List Apart at the end of 2010. I bet this session will be packed.

Johns Hopkins and the Health Care Content Conundrum: Aligning Business Strategy with User Goals by Ahava Leibtag and Aaron Watkins

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